Managing Director & Founder
Sue has spent over 20 years working in internal, corporate and marketing communications and brand management for a range of multinational brands with responsibilities spanning Australia, South East Asia, Europe and North America. She established Hardman Communications as an independent public relations consultancy to serve specialist B2B markets in 2002. Her aim was to create an agency that delivered business-focused communications services that were able to cut through established thinking and be effective in new ways.
Sue is passionate about integrated communications strategies that engage media and other key stakeholders to increase brand value and improve total business outcomes.
She has an MBA from the University of Wisconsin, USA a Post Graduate Diploma in Marketing Management from the Macquarie Graduate School of Management, and a Bachelor of Arts (Major in applied Communication studies) from the University of Western Sydney.
Sue is a member of the Public Relations Institute of Australia, the PRIA’s Registered Consultancies Group, the Agribusiness Association of Australia, the Australian Farm Institute and the Tractor and Machinery Association (TMA).