Blog

Is a front page article still a big deal? It’s a rare moment in the life of a professional communicator to find they’ve secured a front-page editorial for a client, and even more rare that we actually wanted to be there. ..

Alex Williams - PR and SEO: a bunch of letters that are important for any communications strategy. When combined, they form a very important pillar for creating content for your brand or business. ..

Nicola Rutzou - Blogging is about sharing your insights, opinions and experience on a topic you are passionate about. If there’s no passion in what you write about, you’ll never succeed in a long-term commitment to blogging. And nor will you convince readers. ..

Kendi Burness-Cowan - Activism is a term that strikes fear in the hearts of many business managers, especially in some of the industries we work with, from agriculture to construction. And social media activism? That’s the most terrifying kind of activism - because it can take hold so quickly, spread so far and do so much reputational damage. ..

Elise Mizzi - Within the HC world, one of our favourite things is to connect people with each other. Because we’re specialists, we work with a particular subset of clients, and that means we know people who know about your industry – and we can hook you up! ..

Sue Hardman - Thought leadership is a term that gets thrown around quite a bit in marketing these days. Mostly everyone nods knowingly and yet every now and then someone stops me and asks: ..

This task was a big challenge for us – so many great contenders. See who we settled on.  ..

Sue Hardman - I recently attended a Bravery Masterclass hosted by the inspiring Penny Locaso, who I’d met three years ago at the Conscious Capitalism Conference in Sydney. We were seated together and chatted about my business and hers, BKindred, a start-up that was finding its feet after she’d resigned from a successful executive career at Shell.   ..