Insights, ideas and inspiration
Agency life through the eyes of our intern
Hi! My name is Olivia, and I’m currently interning at Hardman Communications. I’m studying a double degree in Communications (majoring in PR) and Business (majoring in HR) at Western Sydney University. I wanted to gain...
Curious about Katter
After postponing his initial appearance at Farm Writers a few months ago, the ever-colourful Australian politician Bob Katter finally made it to Sydney last week. His timing was impeccable, coinciding perfectly with his beloved North...
Local people power PR
We’ve worked on a few different PR campaigns that involve a lot of local stakeholders, from award winners who want to share their win with local media to on-the-ground spokespeople in different regions who can...
A famous feast
Who would make the cut for HC’s ideal dinner party? From sport stars to politicians, we share who we’d love to break bread with and share some yarns over a good meal. Sue – A...
LinkedIn levelling up
As a social platform, LinkedIn has made a name for itself as the professional social network, separating itself from the more casual interactions you find on Facebook, TikTok or Instagram, and maintaining its niche by...
Media magic takes muscle memory
Many people feel nervous at the thought of a media interview: what if I get a tricky question, what if I say something stupid, what if I freeze? Good media training will help you gain...
When you have to jump ship (digitally)
Sometimes we need to help clients make big decisions, like completely ditching their successful social media platforms and starting fresh. The effort and time it takes to build a social platform and follower numbers is...
Team HC goes for gold
With the excitement for the Olympics in the air, Team HC has got to thinking about what we might win a gold medal for…. and for some it’s not sport! Sue – Drive and talk,...
Don’t forget about local PR opportunities
Sometimes in PR, we can get so focused on getting the big mainstream, prime time media hits, that we forget that the smaller media can be just as important to the audience you’re trying to...