by Hardman Staff | Sep 23, 2025 | Insights
At Hardman Communications we often say that showing up matters. This month at the AMPC Innovation Showcase I saw firsthand how showing up in research, in partnerships and in people is shaping the future of the red meat processing industry.  As AMPC’s...				
					 
			
					
											
								
							
					
															
					
					 by Hardman Staff | Sep 23, 2025 | Insights
A clear, proactive, simple-to-execute communications plan is the dream of most comms teams, but they don’t have time to do more than dream about it because they’re trapped in reaction mode: chasing emails, catching up on updates, answering requests.  A good...				
					 
			
					
											
								
							
					
															
					
					 by Hardman Staff | Sep 22, 2025 | Insights
This month, I was asked to speak as part of a panel to a group of third year PR students at my alma mater, Western Sydney University, about a career working in a PR agency, what to expect, how I got here and what a day in my life looks like.  It’s so important to...				
					 
			
					
											
								
							
					
															
					
					 by Hardman Staff | Aug 28, 2025 | Insights
Inbox competition has never been tougher. Every day your audience is bombarded with emails and most are deleted in seconds.   A good eDM (electronic direct mail aka newsletter) has a few non-negotiables. It puts the reader first, not the business. It has...				
					 
			
					
											
								
							
					
															
					
					 by Hardman Staff | Aug 28, 2025 | Insights
In August we focused on learning and growth – although of course we are always looking for ways to grow, both professionally and personally. Here’s a look at what’s been sparking our thoughts and growth: Sue – I re-read James Clear’s Atomic Habits this month, and it...