by Hardman Staff | Apr 23, 2024 | Insights
Many of our clients work in sectors where they have multi-layered or different audiences they need to reach, which adds a level of complexity in developing their content. This can be especially true on social media, where you have one channel meeting the needs of...
by Hardman Staff | Apr 23, 2024 | Insights
Last month the team and I, along with our client Belinda, attended CommsCon, a major national PR and comms conference, to explore the latest trends, strategies, and challenges in our field. It was a chance for us to shake up our routine, get some fresh perspectives,...
by Hardman Staff | Mar 20, 2024 | Insights
“Shooting the lights out”. I heard this rallying cry the other day, as I sat amongst academics, business leaders and politicians as the Centre for Western Sydney unveiled a bold economic plan, aptly named Unlimited Potential, that could see Western Sydney add $100...
by Hardman Staff | Feb 24, 2024 | Insights
What’s the difference between a conversation and a meeting? To me, it’s about intent. Meetings have a specific purpose, where conversations often have no set goal. And that’s the value of them. Conversations are organic. There is no expectation on anyone to lead the...
by Hardman Staff | Feb 24, 2024 | Insights
They say the only thing worse than being talked about is not being talked about – but how do you know what people are saying about you if you are not even listening? It’s important now more than ever for brands to stay ahead of the curve and have a true...