It‘s always great to win a new client and even better when it involves a great Aussie brand, interesting projects across all channels and reconnecting with people we’ve worked with before.
Last October we started our working relationship with Davey Water Products. The energetic Ben Petersen, whom we have worked with over the years at New Holland Agriculture and Hitachi, reconnected with us for an important storytelling project in the Yarra Valley. It doesn’t get much better than kicking off a new working relationship by walking the rows of a DeBortoli Vineyard on a fresh spring morning and talking to an expert viticulturalist about how Davey’s new Monsoon IQ intelligent pump system is helping them “keep the wine fine”.
In a world that requires brands to continuously feed the content engine, we encourage our clients to collect quality and deep storytelling in words, images and video so it can be used across all parts of their business in various ways and formats. Delivering again and again not only in terms of cost effectiveness and ROI but in pursing different angles to tell a richer story.
This campaign was no exception, with the content turning into a landing page on the website, a case study, a series of videos and social media content along with a media release.
Davey are one of those great Australian success stories and a brand you might know from the tagline Depend on Davey. What started in a small electrical repair shop in Carlton Victoria, over 80 years ago has grown to become a global brand manufacturing pumps, filters and water treatment solutions that help protect and enhance people’s lives.
We love to uncover the stories behind the client brands we serve in our business. And we love working with great teams in house to collaborate, strategise and execute to get results. While Ben might have introduced us to Davey for our initial project, we have gone on to work with other parts of the business on new projects across their digital, internal communications and advertising teams.
If you’d like to make the most of your content and work with a team who wants to support your team, then get in touch.
Photo Credit: Bec Johnson - Davey Water Products